Local research firm, Market Clarity, has launched an innovative new report destined to become a staple for telecommunications salespeople and large corporate users alike.
The new database, which details the infrastructure holdings of 104 different infrastructure owners is expected to be an invaluable resource for carriers, service providers and government agencies seeking fast and reliable information on the location, ownership and components of Australia’s telecoms infrastructure, says the company.
Entries have been correlated and indexed into key categories covering location, technology and ABS population, household and business demographics. The data can also be cross correlated with the firm’s Market Tracker forecast databases to more accurately assess likely take up rates of a service or a technology, said Market Clarity CEO, Shara Evans.
For the first time, organisations and government are able to gain highly robust information on Australia’s transmission infrastructure with very fast turnaround, she claimed.
“The information may be small or large. It may be on specific infrastructure type and its owners as well as corresponding demographic information at a regional, suburb or postcode level. The information can then be used to identify the most likely candidates for investment, and the equipment needed to deploy a telecoms or technology service,” said Evans.
“It can also be used to refine a business case or a proposal to provide a more tangible outcome, or used in a third party review of a business case to verify information, fine tune proposals or identify areas that may have been missed.
“This is important for initiatives like the Government’s $1.1billion Connect Australia fund, for example. The database service provides organisations looking to participate in this initiative with a third party independent resource that can assist them in identifying specific areas they should target in their proposals or provide an independent business case verification check. This can be a very affordable way to check assumptions behind their business case.”
Evans also hopes the service will be of use to SMEs, enterprises or government agencies which needed to identify a way to connect a given site to a customer’s network in a remote area.
“The customer may want to know the options to connect one or more sites. The database service allows us to identify the providers that have broadband access infrastructure in that postcode along with the contact details for each organisation - providing an infrastructure locater service,” she said.
The database features key details on 4,000 DSLAM locations, 600 access fibre service areas, HFC network coverage and more than 1,000 fixed wireless broadband base stations. Also included are location details of 2G and 3G mobile network base stations as well as long-haul networks covering 200+ towns served by fibre and microwave.
Each of the new technologies, systems and builds are being tracked separately by Market Clarity and will be progressively added to the database as they came on line.
“We expect to see these new developments - including BPL, fibre in residential property developments, 3G upgrades, and existing carriers expanding their networks - moving from trial to live through 2007,” she said.
Evans said the Infrastructure Database was developed over the past 10 months drawing on primary research, carrier and service provider resources and ACMA radiocomm license applications.
The firm also used diverse secondary research sources such as news articles, press releases, service maps and published industry studies by the federal government, industry groups, as well as state and local governments to pull together the telco map.
“The database allows you to identify telecoms infrastructure by ownership and location captured to State, Statistical Division, Statistical-Sub Division and postcode levels. Infrastructure identification can also be correlated to the presence of competing infrastructure.
The database also includes the technology and location of backhaul services, access services, and information about residential, business and population demographics,.” said Evans.